Your ASICS Gel-Xmas guide is about to hit TOWER!
ASICS' trademark GEL cushioning is the fortunate result of shock-absorption experimentation in '86, leading to the launch of accessible comfort for everyone, not just the athletes.
Researchers observed that silicone gel reduced vibrations in machinery, going as far as dropping raw eggs 18 meters without shattering the delicate shell. So, what would this do for a runner's knees?
Contained within a tri-density compound of EVA foam, GEL-LYTE hit shelves first, followed by GEL without that fiddly resin film in 1995 - the exposed GEL we know today.
Are you set to lace-up the Kayano 14, Gel-1130 or GT-ii?
Researchers observed that silicone gel reduced vibrations in machinery, going as far as dropping raw eggs 18 meters without shattering the delicate shell. So, what would this do for a runner's knees?
Contained within a tri-density compound of EVA foam, GEL-LYTE hit shelves first, followed by GEL without that fiddly resin film in 1995 - the exposed GEL we know today.
Are you set to lace-up the Kayano 14, Gel-1130 or GT-ii?
Hit us up online at tower-london.com!